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PPAI Welcomes Newest MAS/CAS Designees
By: Staff
Issue: 2009may
The Association congratulates 64 promotional products industry professionals for passing the exams for Master Advertising Specialist (MAS) and Certified Advertising Specialist (CAS). The MAS and CAS are the industry’s only professional designations. They are acquired through a combined result of number of years active in the industry, completed courses, industry contributions and other criteria. Click here to see the list of the most recent designees.
“These individuals are committed to professional success. Earning a professional certification is an avenue being traveled by more and more people in the industry. Making the commitment to pursue an MAS or CAS is a benchmark of the effort individuals are willing to make to ensure their future business success and the overall professionalism of the industry,” says Steve Slagle, CAE, PPAI president and CEO.
The MAS designation requires completion of the CAS certification, additional MAS level courses, industry service and either passing a comprehensive exam, developing a pre-approved workshop or publishing a professional paper or article in a pre-approved publication.
Those who received the prestigious Master Advertising Specialist (MAS) certification were:
John A. Anderson, MAS (December 2008)
Lisa Bibb, MAS
Karen M. Cohen, MAS
Drew Davis, MAS
James J. Donatto, MAS
Hillary Feder, MAS
Peggy Messawer, MAS
Frank K. Nash, MAS
David A. Nelson, MAS
Shelley Sake, MAS
Megan L. Sears, MAS
Brad H. Shulman, MAS
Marcia J. Tarnoff, MAS
Steve J. Trosin, MAS
Pamela M. Wolle, MAS
The CAS certification requires individuals to take a series of core classes that offer a broad overview of the industry and their place in it. These courses include an overview of the promotional products industry, promotional programs, best practices/supplier-distributor relations, advertising and marketing overview, Sm@rt Artwork guidelines and business ethics. Upon completion of the core curriculum, individuals then have the opportunity to structure their own course schedules to deliver the greatest relevance and value for their careers.
The course schedule can be structured to emphasize sales and marketing; business management; technology; professional development; or a combination of all areas. The CAS designation will be conferred upon passing a comprehensive examination the equivalent of 75 hours from a structured curriculum, three years of experience in the promotional products industry and a passing score on the CAS certification exam.
Those who received the Certified Advertising Specialist (CAS) certification were:
Kathy Anderson, CAS
Karin Arnett, CAS
Jennifer N. Arriaga, CAS
Cheryl R. Becker, CAS
Mike Beckman, CAS
Adina R. Belejchak, CAS
Cathy Bez, CAS
Steve A. Bove, CAS
Melinda M. Bowden, CAS
Geoff W. Brown, CAS
Thomas W. Bury, CAS
Jane O. Carman, CAS
Dave Cressman, CAS
Aaron C. Daywitt, CAS
LaQuinta D. Donatto, CAS
Scott Eaton, CAS (November 2008)
Sharla Elscott, CAS
Sharon L. Engel, CAS
Laura J. Eversole, CAS
Jan Doran Faulds, CAS
Andrew L. Frazzano, CAS
David G. Gephart, CAS
Jeff L. Gerdy, CAS
Kyle R. Gibson, CAS
Carol Godfrey, CAS
Gary K. Goodhart, CAS
Dawn Gould, CAS
Tonia Tersigni Ho, CAS
Charley Johnson, CAS
Chuck Karas, CAS
Brent D. Kelley, CAS
Missy Kilpatrick, CAS
Jacque Martin, CAS
Rebecca McLaughlin, CAS
Melissa M. Miller, CAS
Victor Mogell, CAS
Kimberly Mormando, CAS
Jeffrey A. Murphy, CAS
Michael Ott, CAS
Terri Brown Peightal, CAS
Bruce J. Perryman, CAS
Kortnie Pilarski, CAS
Sheila D. Restivo, CAS
Summer A. Robertson, CAS
Charles J. Rogal, CAS
Carrie Sabo, CAS
Jeffrey Schmitt, CAS
Paul A. Schweitzer, CAS
Marian Sinnett, CAS
Jeff Thomas, CAS
John West, CAS
Dawn Whitworth, CAS
Jim Winske, CAS
MAS/CAS certification designates a commitment to both business excellence and continual professional growth. A relatively small percentage of professionals hold these certifications and are known as the industry’s innovators and leaders. MAS/CAS has been recognized as a reliable indicator of professionalism and excellence in the promotional products industry.
First established in 1961 and continually updated in response to changes in the dynamic promotional products industry, this certification is an enduring designation. The MAS/CAS curriculum was designed with input from industry leaders in order to assist individuals in developing the full spectrum of professional skills and knowledge essential to success in the promotional products field. Educational programs are industry-specific, practical and focused upon personal and business success.
For more information on the Master Advertising Specialist (MAS) or Certified Advertising Specialist (CAS) certifications, call 888-492-6892 or e-mail Certification@ppai.org.
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