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New Logo Download Says 'Promotional Products Work!'
By: Staff
Issue: 2010mar


A new logo developed by PPAI’s Suppliers Committee announcing “Promotional Products Work!” is available to the industry in a downloadable image.

“I’d like to see it go viral,” says Murray Siegel, chair of the PPAI Suppliers Committee and marketing director for supplier Towel Specialties (UPIC: TOWLSPEC) based in Baltimore, Maryland. “The more who use it, the better.”

The logo can be attached to e-mail signatures, websites, Facebook pages, letters and envelopes, catalogs and sales literature for suppliers, distributors and sales reps.

“It’s a concise way to open up affirmation of promotional products,” Siegel says. “If you are an end-buyer and you see that message over and over again, you get a subliminal message that promotional products work.”

The image, which is available in jpg or eps formats, can be reduced in size, saved to your desktop and input into documents. For more information, contact Siegel at murray@towelspecialties.com.


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