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Mouth Watering Purple Rainbow
Treats! Mixed with swirls of orange and pink and yellow
become tastes of personal sweetness. Get your attention? Hope so! This
section of your ad message should do just that.
Welcome
to PPAI's new, supplier-focused, monthly ad e-bulletin
designed to inspire and generate marketing solutions that can enhance
and contribute to your sales goals. Each month I’ll be sending cool
tips to spark your creative toe, engage you with the practical, and
hopefully, push you to some far-out limits. Plus, you'll
find solid solutions to your monthly sales strategies with our
suite of print and digital ad offerings.
Feedback is always welcome so please send questions, suggestions and
libations to me at melissamk@ppai.org.
Enjoy
and embrace your potential…
Your peaceful ad muse,

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Can’t Miss Pre-Show, At-Show And Post-Show Marketing Vehicles Are Here
Both PPB
and PC magazines receive bonus distribution at The PPAI Expo
in Las Vegas! Plus, with pre-Expo mailing dates, you'll reach
thousands with your booth number, catalog promotions, hot product info
and uber-cool branding before the show even begins.
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The
January PPB issue features:
Editor’s Picks:
Camping Trip—Flashlights, sleeping bags, tents, picnic baskets,
hammocks, fishing lures, backpacks, lanterns, compasses, carabiners
Eye On Apparel: T-Shirts—Tanks, long
sleeve, short sleeve, cap sleeve, V-neck, scoop-neck, camouflage
Ad Close: November 5, Art Due: November 20
The December/January PC
issue features:
Gear: Environmental products, uniforms, writing instruments
Ad Close: November 5, Art Due: November 15
The PPAI Daily—The
official PPAI tradeshow publication is the only source on The PPAI Expo
floor that delivers onsite news and daily recaps of the shows events.
Attendees look to The PPAI Daily to stay current on
everything Expo—including your display ad with your
marketing message.
Space is
limited. No really, space is limited,
so call today!
Ad Close: November 29, Art Due: December 7
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Get
Digital And Put A Spark In Your PPAI Expo Promotional Campaign
Promotional
Consultant Today—Reach more than 40,000 distributor
salespeople. Really step it up a notch and tease your audience
with your daily, digital display ad. Complemented by targeted,
sales-specific content--this daily e-newsletter is a must-read for
industry professionals. They’ll be reading it before, during
and after The PPAI Expo.
Daily ad closings so e-mail pamw@ppai.org
for details.
January
PPB Product Showcase—Reach more than 12,000 readers
each month with this multi-page e-zine. A special advertising section
displays some of the hottest new product offerings available in the
industry today. This is a cost-effective way to target your audience
and January is The PPAI Expo Preview—a can’t miss opportunity.
Ad Close: November 27, Art Due: December 3
PPB Newslink—The
official e-newsletter of PPAI is delivered every Tuesday to more than
13,000 subscribers. Place your banner here and get maximum visibility!
Weekly ad closings so call or e-mail for details.
PPB Online—This
virtual library is available 24/7 and delivers an exceptional industry
resource to PPB readers. A rotating banner ad is the perfect
complement to your overall marketing strategy.
Daily ad closings so call or e-mail for details.
Contact Mike McClintic at mmcclintic@prismdb.com
or
972-488-4441 for details on everything advertising with PPAI.
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Design 101
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You know it when you see it, but have you ever wondered what
really goes into making a great and effective ad or outstanding
website? Maybe you know, but it’s always a good idea to review the
basics. Good design is essential to capturing the interest of
your audience’s very short attention span. Check out these quick links
and add these resources to your design palette. www.allgraphic
design.com and www.bestdesign
services.blog
spot.com.
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Smart Art
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Bad art! We’ve all been there and nothing is more
frustrating, time consuming and costly than receiving or sending
artwork that does not meet the required specifications. Smart Artwork
Guidelines have been created for the promotional products industry to
ensure artwork readiness for both distributors and suppliers. Check out
this helpful website for downloadable brochures, supplier materials and
catalog compliance information. www.smart-artwork.org.

Wait! There's More...

PPAI Publications 2008 Media Kit And Promo Video Now Available Online
Check out ppbmag.com
for your digital edition and hit the play button to find your afternoon
groove with a brief visual escape.
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